Case Study – Business Design Overhaul, New logo, Website and Video

Business Guru Nick Siddle came to us wanting to get a fresh look for his company Gholdenphish. As a Business Performance Coach, Nick understands how important your image is and that sometimes what worked a few years back might need to be updated in both design and functionality giving it a fresher look.

The Logo

Gholdenphish logo

Gholdenphish had a strong colour palette but the logo needed some work. Using the existing colours, we created a stronger logo with a simple stylish graphic and text.

The Illustrations

Using photography and stock images are a good solution for lots of businesses but we wanted Gholdenphish to stand out from the crowd. Quite early on in our discussions, the idea of using illustrations came up. We had used illustrations before with a few of our clients including Primonovo and Professional Assured. For Gholdenphish we wanted to create a set style that we could also use for animated videos and presentations.

power up

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The Website and Video

Website

Nick wanted a website to explain his style of business coaching, with links to articles and external white papers.

Using a simple payment system for WordPress and PayPal Nick can take payments online for his Personal Profiling Services and One to One Coaching.

The video emphasises potential benefits his coaching offer and the pitfalls businesses often fall into.

Using the illustrations and Nick’s commentary we created a short animated video.

“I have worked with PosAbilities for 4 years. It has been a constant pleasure with never a cross word! They have completed 3 exciting websites for my various personal enterprises, plus the additional materials such as logos, videos and business cards as shown. They have also completed 3 websites in a variety of styles for clients of mine who are very satisfied with the result. Lynette’s graphics and video skills greatly enhance the current Gholdenphish site and the option of these all sprung from the easy constructive dialogue which is the hallmark of PosAbilities’ way of working. Adrian and Lynette are a delight to deal with, knowledgeable, creative and very patient with my sometimes slow progress on my parts of the joint projects eg the copy for the sites, etc. They are far and away the best web developers I have dealt with in 15 years of this type of work.”

– Nick Siddle Director Gholdenphish

 

Business Cards

Although we have mostly gone digital the good old-fashioned business card still has its place. A professional looking business card finishes off the complete brand look from website, presentation, video to print.

 

Gholdenphish Business CardsWorking with small and micro businesses allows us to show off our range of skills. If you would like to see more of our work visit our Portfolio page, or get in contact for a quote.

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